In dental and vision insurance, the network is where the consumer experience happens. That’s why it’s important to know the network landscape and leverage all points of differentiation and separation from the competition.
First, a few definitions. These observations are based on a review of NetMinder data for the top 15 national dental PPO networks and the top 10 vision networks as of March 2015. A network is defined as a payer/plan combination, i.e. Delta Dental PPO or EyeMed Access. Counting methods are:
- Access Points: each provider at each location in a provider directory.
- Unique Providers: each provider one time regardless of the number of locations s/he is listed at in a provider directory.
- Locations: each location one time regardless of the number of providers who are listed there in a provider directory.
Relatively speaking, dental networks are much larger than vision networks. The supply of dentists is larger than the supply of optometrists and ophthalmologists. There are 65 dental schools vs. 23 optometry schools23 and nine dental specialties vs. two optometric specialties.
There is also greater demand for dental services:
Download our whitepaper to learn more about these favorable trends as well as the synergies that help the dental and vision insurance markets work together.